Good question! For starters, the annual cost of a full-time senior-level SEM Specialist now exceeds $100,000, plus benefits (and good luck finding one available). Aside from that, you may not always have enough work to keep them busy at all times, so you’re stuck paying for time you aren’t able to utilize.

Most freelancers don’t have the experience optimizing and driving results with multi-million dollar accounts for fortune 500 companies (or any size account). It’s a whole  different level of complexity that one needs to deal with. Also, most freelancers are not reliable.  

With the monthly plan, you can pause and resume your subscription as often as you need to ensure you’re only paying your SEM services when you have work available for them.

Performance Hero offers a ton of flexibility in how you request SEM tasks using Trello. Some common ways clients requests is directly via Trello, sharing Google docs, decks or sheets, or even recording a brief Loom video (for those who prefer not to write their briefs out). Basically, if it can be linked to or shared in Trello, it’s fair game. You can watch how you will manage your requests here: https://www.youtube.com/watch?v=qJBRDBnTHH0

Budget management is important, that’s why we update our budget pacing sheet on a weekly basis, and will keep you informed every step of the way. 

The frequency of optimizations varies per account. An account that has a lot of data will be optimized more often than an account with less data. All accounts will be optimized based on the client’s individual KPIs. 

Once subscribed, you’re able to add as many SEM  requests to your queue as you’d like, and they will be delivered one by one.

On average, most requests are completed in just two business days or less. However, more complex requests can take longer.

Performance Hero is actually an agency of one and a group of highly skilled SEM contractors. This means you’ll initially work directly with me, founder of Performance Hero. However, when there is a high demand in SEM requests, those will be delegated to our partner contractors who I have personally vetted to ensure a high standard of service delivery.

We understand you may not have enough SEM work to fill up entire month. Perhaps you only have one or two requests at the moment. That’s where pausing your subscription comes in handy.

Billing cycles are based on 31 day period. Let’s say you sign up and use the service for 21 days, and then decide to pause your subscription. This means that the billing cycle will be paused and you’ll have 10 days of service remaining to be used anytime in the future.

Google Ads and Microsoft Advertising (formerly bing ads). 

No worries! We’ll continue to revise until you’re 100% satisfied.

That’s fine. You can pause your subscription when finished and return  when you have additional SEM needs. There’s no need to let the remainder of your subscription go to waste.

Yes, there is a 2 week trial period. If you’re not satisfied with our services, we will issue a full refund for the chosen plan.